5.0
OnTarget Digital’s Next Chapter: A Site That Matches Its Reputation
Dallas, TX 75230
Challenges
OnTarget Digital, a Dallas-based marketing agency with two decades of experience, had a website that no longer reflected its reputation or the quality of its work. The outdated design failed to communicate the breadth of services, from SEO and analytics to CRM automation, and lacked clear calls-to-action or trust-building elements. Important credentials like Google Partner and Bing Ads accreditation were buried, and service descriptions didn’t give visitors enough information to take the next step.
Solutions
We rebuilt the site with a custom design that organizes services into clear verticals, each page highlighting what’s included and guiding visitors with strategic calls-to-action such as "Request an Audit" and "Get a Free Consultation." The About section now introduces the team and leadership, while the "Why OnTarget Digital" page concisely outlines reasons to choose the agency. Trust markers like certifications, credentials, and partnerships are prominently displayed. Lead generation is streamlined with simple, easy-to-use forms across the site.
Results
The new site presents OnTarget Digital with the professional, credible image its brand deserves. Visitors can quickly understand services, see proof of expertise, and contact the team without friction. The site now works as an effective lead-generation tool supporting OnTarget’s ongoing SEO efforts and reinforcing its standing as a trusted marketing partner.
Featured Work
