Our Serviceworks

Michelle Harris

President and CEO

https://ourserviceworks.com

Logistics

2940 Eisenhower St Suite 100
Carrollton, TX 75007

For over 30 years, Our Service Works (OSW) has been a trusted source for premier fulfillment and customer care services. Based in Dallas, Texas, their facility is conveniently situated in the heart of the United States for fast and efficient service. Their expertise in order fulfillment, warehouse solutions, customer care, and other services has made them one of the most sought-after service providers in the industry. With decades of experience, OSW is dedicated to providing the highest quality of service to its customers.

Challenges

Being a company that relies on technology to conduct everyday business, OSW understands the importance of keeping systems up to date and remaining within the flow of the quickly evolving technological trends. They have a team of talented professionals that are experts in their respective fields and are always working to stay ahead of their competitors.

Since 1988, Our Service Works (OSW) has provided premier fulfillment and customer care services from their centrally located facility in Dallas, Texas. Their expertise in order fulfillment, warehouse solutions, customer care, and other services essential for successful eCommerce businesses has allowed them to become one of the leading service providers in the industry.

With over 33 years of experience, OSW is dedicated to staying ahead of their competitors by keeping their systems up to date with the latest technological trends. Their team of highly skilled professionals are experts in their respective fields, allowing them to provide superior services that other companies cannot match.

The challenges that they faced as a fulfillment service is that they have a lot of competition. They needed agency that would portray them as an authority in the industry and show that they have the capacity to provide a wide range of services for all types, and sizes, of organizations.

Web Loft Design Solution

After thorough research and exploration, Web Loft Designs determined that a complete website redesign from the ground up was the best approach. The new website had to be designed with a more modern and contemporary look and feel with a streamlined user experience for smoother navigation.

The WLD team created new content to clearly communicate the services that OSW offers, as well as built an online contact form to capture high-quality leads from qualified prospects.

In addition to a brand new website with updated content, WLD recommended that OSW start an aggresive ad campaign that would dramatically increase their web traffic and boost their overall conversion rate. The end goal was to transform the old, sluggish website into a modernized solution that brought traffic, created awareness, and gained the trust of visitors to the website.

The combination of the website upgrade and a strategic ad campaign was the perfect environment to maximize conversion capabilities and substantially increase revenue.

The Results

The Web Loft Designs team can confidently say that numbers don’t lie. Analytics data that was collected before and after the upgrage and ad campaign increased so dramatically that OSW was blown away.

Between May 1 and December 31, 2022 OSW saw a significant increase in the following categories:

19.50%

new users

161.03%

form submit
conversions

210.53%

form submit
completions

Traffic acquisition

19% growth in traffic, producing 210% growth in contact form submission

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Organic traffic decreased; however, the conversion rate increased of 193% which means we had a better keyword movement/position

Traffic increase does not matter if conversion increases

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