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Archive for the ‘Site Security’ Category

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How would your online conversions improve by adding a trustmark to your website? September 16, 2010 Today, more than ever, consumers want to know that their information will be protected during online transactions. Shoppers say the #1 reason they bail out on an online transaction is lack of trust. Identity theft is a major concern for online shoppers, and retailers missed out on $21 billion in online sales during 2008 for just that reason. A recent Harris survey found that security is more important than price to online shoppers. It also showed that while 95% of consumers are worried about purchasing from a website they haven’t heard of, trustmarks can ease these concerns by giving shoppers... Posted in: Blog, Site Security Read More
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Trustmarks – What’s in it for me if I display them on my e-store? June 8, 2010 “If I type in my credit card number to buy this widget, how many people will have access to it? Or what if my widget never arrives?” “How do I know this company is safe and will honor their ‘satisfaction guaranteed’ if I don’t like the color?” These are probably questions most of you have asked when doing your own, personal shopping online. And they are the same questions many of your site visitors ask before ordering from your e-store, as well they should. Just... Posted in: Site Security Read More